top of page

IAAPA: The premier global gathering for entertainment and theme parks

  • Writer: camilamanarin
    camilamanarin
  • Jan 19
  • 2 min read


IAAPA Expo is far more than an annual event, it’s the global meeting point for the parks, attractions, and entertainment industry. Every year, it brings together thousands of professionals from around the world to explore trends, exchange ideas, and fuel one of the most creative markets out there.


From large-scale themed attractions that captivate millions to immersive technologies, interactive products, and groundbreaking storytelling, IAAPA shows, year after year, why it’s a benchmark for anyone creating memorable experiences in parks and entertainment.

While its largest edition takes place in Orlando, IAAPA also hosts exhibitions in Europe, Asia, and the Middle East, strengthening its role as a true global reference for the industry.





Highlights of IAAPA Expo Orlando 


1. New Products and Technologies

The expo showcases the latest equipment and solutions for parks and attractions, including roller coasters, simulators, virtual reality experiences, safety systems, and much more.


2. Themed Pavilions

IAAPA Expo Orlando features specialized pavilions highlighting different industry segments. Examples include Haunting Grounds, focused on Halloween-themed attractions, and the IAAPA Street Market, showcasing the latest food and beverage trends.


3. Educational Sessions

With over 140 sessions, the event covers topics such as immersive storytelling, crisis management, environmental design, and extended reality, providing valuable insights for professionals to enhance operations and guest experiences.


4. Networking and Collaboration

IAAPA Expo Orlando serves as a hub for networking, connecting companies, suppliers, and attraction operators, fostering strategic partnerships and knowledge exchange.


5. Exclusive Events

Attendees gain access to opening ceremonies, inspiring industry presentations, and opportunities to explore new parks and innovative attractions.






Why IAAPA is Essential for the Industry


Attending IAAPA puts professionals at the forefront of the theme park and entertainment industry, offering unique opportunities to:

  • Discover the trends that will shape the industry in the coming years.

  • Connect with companies, creatives, and professionals from every corner of the globe.

  • Gain inspiration from projects that blend storytelling, design, technology, and innovation, turning attractions into unforgettable experiences.

For those working in parks and entertainment, IAAPA is more than an event — it’s a space for learning, networking, and forward-looking vision.



Belli Studio at IAAPA


Belli Studio participates in IAAPA to showcase how storytelling, character creation, and narrative worlds can transform attractions into unforgettable experiences.


Belli Studio’s presence allows them to:

  • Present projects that demonstrate how well-crafted stories create emotional connections and audience loyalty.

  • Connect with companies and professionals who understand that entertainment is more than fun — it’s about creating lasting memories.

  • Forge partnerships to take creative ideas even further, exploring new ways to delight families around the world.


IAAPA is the perfect stage to turn imagination into real experiences. Each edition offers the opportunity to exchange knowledge, discover trends, and create the next great stories in global entertainment.




bottom of page